F.I.A.T. founded in Turin

Background. Turin, a business and cultural centre in northern Italy, experienced rapid industrialisation in the late 19th century, particularly in the automotive sector. The establishment of Fiat in 1899 was a key development in this era, preceding the arrival of other manufacturers like Lancia. The city later became the headquarters for the company, reflecting its enduring significance in the automotive industry.

Founding. On 11 July 1899, Giovanni Agnelli was part of the group of founding members of FIAT, Fabbrica Italiana Automobili Torino. The company traces its history back to this date, when the first FIAT automobile, the FIAT 3½ HP, was produced. The initials were later used in a distinctive logo form in 1901, solidifying the brand's identity.

Early Operations. Following the 1899 founding, the first FIAT plant opened in 1900. This facility initially operated with 35 staff members who produced 24 cars. This early production capacity marked the transition from the founding group to active manufacturing operations.