Episode 2 of 3
Adoption of Phoenix Logo
- When
- 1887
- Where
- Hamamatsu
In 1887, Torakusu Yamaha adopted a drawing of a Chinese phoenix holding a tuning fork as the logo for Nippon Gakki Co., Ltd.
Upon founding Nippon Gakki Co., Ltd. in 1887, Torakusu Yamaha used a drawing of a Chinese phoenix holding a tuning fork in its beak as the company's logo. This symbol represented the company's identity and musical focus, later evolving into the trio of interlocking tuning forks seen in the modern Yamaha Corporation logo.
Sources
- Torakusu Yamaha Wikipedia, revision of 2026-03-02
- Yamaha Corporation Wikipedia, revision of 2026-10-02
Machine-drafted from the cited Wikipedia passages and checked by a reviewing model, not by a human editor. Every passage cites the revision it was written from; dates and places follow those passages.